To be honest IG you just have to check out the news page of the website to find that it isnt the most active of groups. And I've never seen a group at a game wearing their overpriced scarves either, just the very odd one or two. I really didnt and dont like the "Black scarf" movment as its aims are just a bit too broad, and the whole merchandising thing totally put me off. In my opinion they saw how well the green and gold scarves sold at the mancs and just kinda jumped on the bandwagon in order to cash in. So rule 1 of this protest group.....NO MERCHANDISE OR CASHING IN. If Funds are needed then the members of the protest group should put their hand in their pockets.
Now onto the new protest group, it really wont work unless you get numbers behind you, and as quartz pointed out, you need a definate definition of what you stand for.
Is it wenger out? Spend money? Wenger out, get someone new to spend money?
I think that unless you have ONE real focus area (e.g. Wenger out/ Spend Money on player), then you chance alienating many. Me for example. I dont want Wenger to be sacked. I want Wenger to start spending some of the money that WE have given our club and money we all know they are sitting on. Id also like to see wenger admit he has got it wrong by not bringing in a higher of level of player that could have seen us win trophies, anyway back to the point, for it to work you need to have one main goal, only then will you get the type of numbers that would get the group recognition.
I honestly think if you went down the Wenger Out route, you wouldnt get the numbers at all. Spend Money is something that could and would get more interested. The Arsenal FC, Not PLC is almost perfect.